Chief Risk Officer
Horsepower Financial Services

Laura Middendorf currently serves as CFO for Horsepower Financial, which provides motorcycle leasing to end consumers through dealers across the nation. She oversees not only the financial performance of the business but also provides strategic leadership in underwriting, collections and operations. Her strategy is to make the leasing experience as efficient as possible while optimizing and safeguarding the value provided to the consumer, the dealer and the business.

Laura is a CPA and has spent 15 years in the cash and credit constrained consumer space, most recently as CFO of Smartpay Leasing.