2024 Speaker Faculty
Editor Powersports Finance News Amanda Harris is a writer and editor based in South Carolina. Her work has appeared in multiple publications in the state. Before joining the auto finance team, Amanda was a longtime reporter covering education and community […]
Global Chief Strategy & Innovation Officer Yamaha Finance Services Anthony Moses is the Global Chief Strategy and Innovation Officer for Yamaha Motor Finance Co. He brings an empathetic perspective to improving the industry with over 25 years’ experience in management […]
Associate Editor Powersports Finance News Ashley Savage is a reporter and editor based in New Jersey. Before joining the Auto Finance News team, she was a general assignment reporter with the Arkansas Democrat-Gazette where she covered crime, healthcare, education and […]
President & CEO Horsepower Financial Services Chris has been in the consumer Lease business and cash or credit constrained industry for over 35 years. Currently he is CEO of Horsepower Financial. Horsepower is a leader in the national motorcycle leasing […]
Chief Credit Risk Officer FreedomRoad Financial Mr. Onak joined the Bank and FreedomRoad in March 2014 as the Corporate Risk Management Officer. Mr. Onak has an MBA with over 20 years of credit risk management experience within the Powersports Industry. […]
President & CEO ThunderRoad Financial Mr. Hummer has over 38 years experience in banking and finance. He received his B.G.S. from the University of Michigan in 1979 and a Juris Doctorate from the University of Toledo College of Law in […]
General Manager Elway Powersports/Interstate Honda In his 36 years in the powersports Industry, Greg has run every department at Interstate Honda AND has loved every minute of it. Greg’s director role consists of tracking sales and major unit inventory control […]
Chief Executive Officer Riders Share Guillermo is the CEO of Riders Share, the “Airbnb of motorcycles”. Riders Share is the fastest growing company in the motorcycle industry and has thousands of motorcycles for rent from dealerships and individuals. Prior to […]
Associate Editor Powersports Finance News James Van Bramer is a reporter based in New York City. Before joining Auto Finance News, he covered the New York real estate industry. Prior to that, Van Bramer reported on national crime. He and […]
Member McGlinchey Stafford Jason Bichsel is a Member in McGlinchey’s Consumer Financial Services Compliance practice group. Jason advises banks, finance companies, online lenders, and private companies servicing the automotive industry on regulatory compliance and general business issues. In particular, Jason […]
Chief Executive Officer National Powersport Auctions Jim Woodruff is the CEO of National Powersport Auctions, the leading marketplace for pre-owned powersports vehicles and data services in the nation. He has more than 30 years of hands-on business experience in the […]
Chief Investment Officer Huntington Bank John has spent over 30 years as an investment manager, investment strategist and economic strategist for various financial institutions. He joined Columbus, Ohio-based Huntington Bank in May 2014 as Chief Investment Officer for the Huntington […]
Chief Executive Officer Ironhorse Funding Jon joined Ironhorse Funding in June 2019 as Chief Operating Officer before taking on the role of Chief Executive Officer in October 2021. Under Jon’s leadership, Ironhorse Funding launched the powersports industry’s premier full-spectrum motorcycle […]
SVP, Head of Powersports & OPE Octane Lending In this role, Jon leads the Sales, Marketing, and Partnerships teams and is responsible for leading and growing Octane’s Powersports and OPE division, while fostering relationships with the company’s over 4,000 dealer […]
Director of Wholesale Business Development TDECU Jud Chamblee is the Director of Wholesale Business Development at TDECU. With over 38 years’ experience in the auto industry, in his current position he is responsible for dealer relationship management for the Indirect- Recreational Products […]
Chief Operating Officer ThunderRoad Financial
Chief Risk Officer Horsepower Financial Services Laura Middendorf currently serves as CFO for Horsepower Financial, which provides motorcycle leasing to end consumers through dealers across the nation. She oversees not only the financial performance of the business but also provides strategic […]
VP of Business Development & Strategy – Specialty Vehicles J.D. Power Solutions-focused senior executive and thought leader who drives growth and innovation for J.D. Power and the industry. His extensive experience with growth, pricing, and go-to-market strategies, as well as […]
Chief Growth Officer Octane Lending In this role, Mark leads Octane’s New Verticals division and is responsible for guiding Octane’s go-to-market strategies, driving growth in Octane’s new markets, and developing product-market fit. He oversees the New Verticals Engineering, New Verticals […]
Retail Finance Lead BRP Mark joined BRP in September 2023 as the Retail Finance lead for BRP North America supporting powersports and marine divisions for the US and Canada markets. He is responsible for supporting sales growth by utilizing retail […]
F&I Manager Destination Cycle Michael Campbell never thought he would be in the Powersports Industry when he was younger. Coming from a family of Firefighters and Paramedics that is where he always thought his passion lied. Then he discovered motorcycles! […]
President & CEO Source One Financial Services Michael Opdahl joined Source One in 2023 as President and Chief Executive Officer. Mr. Opdahl’s career in asset-based financing has always focused on utilizing the latest in advanced analytics, technology, and a focus […]
Senior Vice President, Government Relations Motorcycle Industry Council
Principal Analyst – Motorcycles & Powersports Black Book Scott Yarbrough is the Principal Analyst of Motorcycles & Powersports at Black Book. He has been with Black Book since 1998 and has overseen the expansion of available Powersports data from a […]
Head of National Accounts, SVP Sheffield Financial Susan Andersson is Head of National Accounts for Sheffield Financial, a division of Truist Bank. In this role Susan is responsible for leading the sales organization which is comprised of three verticals: powersports, […]
Senior Vice President & General Manager Synchrony Outdoors Susan Medrano is the Senior Vice President & General Manager, with over 25 years of financial services experience and currently leads Synchrony Outdoors within the Lifestyle platform. In this role, she provides […]
Chief Risk Officer Harley Davidson Financial Services Yordanka Martin is the Vice President of Risk Management, CRO at Harley-Davidson Financial Services where she leads the Risk and Business Intelligence teams. She previously spent almost 11 years at Hyundai Capital America […]
